Legally Contented

This lawyer's podcasts nurture his referral relationships and build his brand - John Strohmeyer

Episode Summary

In this episode, Wayne Pollock, the founder of the Law Firm Editorial Service, interviews John Strohmeyer, proprietor of Strohmeyer Law, an estate planning, tax, and probate law firm in Houston. John is the host of two podcasts that serve different functions. The first, Five Star Counsel, answers the question, "What would a law firm built by the founders of Disney, Four Seasons, Amazon, and Zappos look like?" Before law school, John was Night Manager of the Four Seasons Hotel in Austin, Texas, where he received a crash course on best practices for client service. This podcast helps him brand himself as an authority on client service at law firms. The second podcast, No Unfinished Business, allows John to nurture his referral relationships by having referral partners discuss the areas related to estate planning, taxes, and probate that they specialize in. In this episode, John and Wayne discuss, among other things: - How his time as night manager of the Austin Four Seasons Hotel impacted his legal practice - Why he chose to host podcasts instead of writing blog posts and articles - Why he launched a podcast focused on client service, but not on explicitly attracting clients to his firm - Why he launched a podcast focused on referral partners - His advice for lawyers who want to begin podcasting You can watch the video recording of the episode here: https://www.youtube.com/watch?v=0kftekj-Bpg About John Strohmeyer/Strohmeyer Law John Strohmeyer's online bio: https://www.strohmeyerlaw.com/john-r-strohmeyer-houston-attorney The Five Star Counsel podcast (via Apple Podcasts): https://podcasts.apple.com/us/podcast/five-star-counsel-podcast/id1539196686 The No Unfinished Business podcast (via Apple Podcasts): https://podcasts.apple.com/us/podcast/no-unfinished-business-podcast/id1611484839 About Wayne Pollock/the Law Firm Editorial Service Learn more about Wayne Pollock, the host of Legally Contented: https://www.linkedin.com/in/waynepollock Learn more about the Law Firm Editorial Service: http://www.lawfirmeditorialservice.com Do you have any idea how much money your firm is losing when its lawyers write thought leadership marketing and business development content themselves? Learn how much with the Law Firm Editorial Service's Thought Leadership Cost Calculator: https://www.lawfirmeditorialservice.com/thought-leadership-cost-calculator Check out blog posts and videos designed to help you and your colleagues improve their content marketing and thought-leadership marketing efforts: https://www.lawfirmeditorialservice.com/blog https://www.lawfirmeditorialservice.com/videos Do you know a lawyer, law firm, or company serving the legal industry doing big things with their content marketing and/or thought leadership marketing that we should feature? Please email us at hello@legallycontented.com

Episode Notes

In this episode, Wayne Pollock, the founder of the Law Firm Editorial Service, interviews John Strohmeyer, proprietor of Strohmeyer Law, an estate planning, tax, and probate law firm in Houston. John is the host of two podcasts that serve different functions. 

The first, Five Star Counsel, answers the question, "What would a law firm built by the founders of Disney, Four Seasons, Amazon, and Zappos look like?" Before law school, John was Night Manager of the Four Seasons Hotel in Austin, Texas, where he received a crash course on best practices for client service. This podcast helps him brand himself as an authority on client service at law firms.


The second podcast, No Unfinished Business, allows John to nurture his referral relationships by having referral partners discuss the areas related to estate planning, taxes, and probate that they specialize in.
 

In this episode, John and Wayne discuss, among other things:

- How his time as night manager of the Austin Four Seasons Hotel impacted his legal practice

- Why he chose to host podcasts instead of writing blog posts and articles

- Why he launched a podcast  focused on client service, but not on explicitly attracting clients to his firm

- Why he launched a podcast focused on referral partners

- His advice for lawyers who want to begin podcasting

 

You can watch the video recording of the episode here: https://www.youtube.com/watch?v=0kftekj-Bpg.

 

About John Strohmeyer/Strohmeyer Law

John Strohmeyer's online bio: https://www.strohmeyerlaw.com/john-r-strohmeyer-houston-attorney

The Five Star Counsel podcast (via Apple Podcasts): https://podcasts.apple.com/us/podcast/five-star-counsel-podcast/id1539196686

The No Unfinished Business podcast (via Apple Podcasts): https://podcasts.apple.com/us/podcast/no-unfinished-business-podcast/id1611484839

 

About Wayne Pollock/the Law Firm Editorial Service

Learn more about Wayne Pollock, the host of Legally Contented: https://www.linkedin.com/in/waynepollock

Learn more about the Law Firm Editorial Service: http://www.lawfirmeditorialservice.com

Do you have any idea how much money your firm is losing when its lawyers write thought leadership marketing and business development content themselves? Learn how much with the Law Firm Editorial Service's Thought Leadership Cost Calculator:  https://www.lawfirmeditorialservice.com/thought-leadership-cost-calculator

Check out blog posts and videos designed to help you and your colleagues improve their content marketing and thought-leadership marketing efforts: 

https://www.lawfirmeditorialservice.com/blog

https://www.lawfirmeditorialservice.com/videos

Do you know a lawyer, law firm, or company serving the legal industry doing big things with their content marketing and/or thought leadership marketing that we should feature? Please email us at hello@legallycontented.com